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As everyone in the country who cares about anything cinematic, televisual or games-wise knows, 3D is the latest big craze to sweep the world.

And while there isn’t exactly a huge amount of 3D content available currently, an obvious solution springs to mind while we wait for the technology to become more widespread (or everyone gets a headache and gives up).

That solution being – film your own three dimensional footage to display on that shiny new 3DTV set. A process which will be possible thanks to Panasonic, which has just unveiled the first 3D camcorder to be made available to the average consumer.

The Panasonic SDT750 features a 3D conversion lens which can be attached to allow shooting in three dimensions. The camcorder records right and left eye images simultaneously, which can then be combined to produce a 3D image on a 3DTV, although the downside is the resolution will only be 960 x 1080 due to that split image.

Even so, the results should be pretty impressive for home-shot footage, although don’t expect to rival James Cameron just yet.

Without the conversion lens, the SDT750 is capable of shooting conventional full 1080p HD 60fps video in AVCHD, and the Leica Dicomar lens boasts a 12x optical zoom.

It also has some other interesting and groovy features, such as time lapse recording, which can take a ten minute sunset scene and reduce it down to ten seconds of accelerated footage (just like in the wildlife documentaries).

“Panasonic has developed the world’s first consumer 3D camcorder, the HDC-SDT750 – creating a 3D ecosystem available for consumers in the home,” commented Chris Rice, Senior Product Manager, Imaging, Panasonic.

An October launch is expected. The UK pricing is still to be confirmed, although State-side the Panasonic SDT750 will set you back some $1400.

Incidentally, the camcorder’s naming convention is sailing a little close to the wind – it’s very nearly the Panasonic STD, which would be a very unfortunate moniker (we guess you’d just have to remember to use protection on that 3D lens).

Story link: Panasonic SDT750 3D camcorder unveiled

TOKYO — The problem of what to watch on a 3-D TV will be yours to solve with Panasonic's camcorder for families to film birthdays, baby's first walk and weddings, all in 3-D.

Numerous global electronics companies are racing 3-D televisions into the shops, hoping a revival of interest in the technology sparked by blockbuster movies such as the sci-fi epic “Avatar” will translate into the public wanting the 3-D experience at home. But the relative scarcity of three dimensional content is a stumbling block for the products catching on.

The whole camcorder and lens setup, shown Wednesday, starts at about 170,000 yen ($2,000), far more affordable than professional 3-D camcorders, which have been the only types available up to now for 3-D filming. The camera looks much like a regular digital camcorder but needs a slightly bigger 3-D “conversion” lens that's sold separately.

The 3-D camcorders go on sale in Japan Aug. 20, and will be available in overseas markets later this year, according to the Osaka-based maker of Viera TVs and Lumix digital cameras.

Executive Officer Shiro Nishiguchi said Panasonic sees this year as the opening year for “the 3-D era.” Panasonic has led in introducing 3-D products this year, now offering eight 3-D TV models, three 3-D recorders and four designs in 3-D glasses.

“Content you create yourself is going to be what you want to watch, and so it's going to be a killer content,” Nishiguchi told reporters at a Tokyo hall.

The 3-D camcorder is expected to help 3-D products for homes spread quickly, he said, adding that Panasonic will start selling a 3-D lens for digital cameras for still photos later this year.

Panasonic demonstrated how the camcorder can film a girl playing on swings, and had reporters check out the film through 3-D glasses.

The image was colorful, clear and 3-D but, as a homemade movie, not quite Avatar.

Panasonic said 3-D footage shot on its camcorder can be watched on 3-D TVs from rivals such as Sony Corp. and Samsung Electronics Co.

The technology behind 3-D works by sending a different image to the right eye and the left eye, just like the human brain constructs an illusion of depth and perspective with images that come in from the left eye and the right eye.

Although some 3-D technology doesn't require special glasses, the one shown Wednesday requires special 3-D glasses.

The case for 3D just got stronger with Panasonic announcing the release of the world's first 3D consumer camera for the AVCHD standard. Panasonic has positioned itself at the forefront of 3D camcorder technology and this latest news is significant because previously available professional 3D models are far more expensive, and as a result have not made it into the hands of the general public. The company's new HDC-SDT750 camcorder is likely to be the first of many 3D cameras to reach home movie makers.

Using a conversion lens that comes with the camcorder, 3D images can be recorded, ready for playback on your 3D display. It should be noted that the movies can be viewed on screens from competing companies such as Sony or Samsung as well, so you're not locked in to the Panasonic brand.

And while some other companies like Fujifilm and Aiptek are experimenting with 3D that does not require glasses, this camera will need 3D glasses for viewing.

The most striking thing about Panasonic's new camcorder is the size. It's absolutely tiny. Remove the 3D conversion lens and it's even more so. It certainly looks like a comfortable camera to operate, whether you're in 3D or regular mode.

Other specs of the SDT750 include:

• Full HD 3D video
• High-sensitivity 3MOS System
• Can record in 1080/60p for NTSC or 1080/50p for PAL
• HYBRID O.I.S. (Optical Image Stabilization)
• 7,590,000 pixels (2,530,000 pixels x 3)
• Improved noise reduction technology
• Improved recording of dimly lit images

Surprisingly this was Panasonic's second 3D-related announcement of the day. The company released yet another world's first when announcing a 3D interchangeable twin lens compatible with the Lumix G Micro System.

Consumers who shelled out for expensive 3D TVs (perhaps from Panasonic as well) will now have more content to watch if they opt to buy this camcorder too. The problem is, they just need to make it themselves. There's still a bit of a catch 22 with 3D displays, as no one is producing content until consumers have the hardware to view it. But early adopters of 3D TVs are, for now, stuck with little to watch. And while some providers such as YouTube have experimented with 3D video and broadcasters like Sky are moving into the space, 3D content is still not very plentiful.

The SDT750 will go on sale in Japan on August 20th with a price tag of around 170,000 yen (or just under $2000).

Via: Panasonic.

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